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Using Social Media Workshop

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Date and Time: 
April 25, 2011 - 10:00am - 12:00pm
McCune Conference Room, 6020 HSSB
Presentation Content

Using Social Media Workshop Flyer (pdf)


This workshop will provide a general introduction for campus Web developers and content providers interested in using social media to support and engage their customers, promote information, and maintain their reputation online. We will discuss guidelines and best practices, implementation, and how to assess the effectiveness of social media engagement efforts.

UCSB departments already using social media will showcase their social media implementations, and share their experience and insight.


  1. General overview of social media
  2. Use of social media in higher education
    1. How other universities use social media
    2. Social media at UCSB
  3. Strategies, guidelines, and best practices
  4. Showcase: Successful UCSB implementations
  5. Tools and resources
  6. Questions


This workshop is free and open to all UCSB campus employees. Registration is limited to 80 participants. Pre-registration is required. Sign up online at (log in with your UCSBNetID and search for "Social Media"). For questions, send email to


Facilitator: Joe Sabado, Associate Director of Information Systems and Software Development, SIS&T

  Susan Goodale, Programs Director, Alumni Association
  Rod Tucknott, Adventure Programs Supervisor, Recreation
  Julie Levangie, Coordinator of Communications, Marketing & Social Media, Housing
  JudyAnn Dutcher, Web Developer, Associated Students
  Keri Bradford, Publications Coordinator, Daily Nexus

using_social_media_workshop_flyer_4-11.pdf74.93 KB